Recently, the R&D staff of Ningbo Langge Lighting Appliance Co., Ltd. is stepping up the debugging of a natural light mode lamp. It is expected that this new lamp will be fully launched on the market in March next year. It is understood that this lamp is implanted with an intelligent sensing mode, which can automatically sense the indoor light to adjust the lighting brightness, and is a typical representative of the intelligent lamps currently developed by Langge Lighting.
Controlling the lighting mode of lamps with intelligent systems is one aspect of the Cixi lamp industry from traditional lamps to intelligent lamps. In recent years, as the market layout of Cixi's exported lamps has gradually shifted from Europe to the United States, Japan and other countries, various LED integrated lamps derived from traditional lamps such as tri-proof lamps and floodlights, as well as intelligent lamps with WIFI, audio, photography and other functions have emerged, opening up a new pattern of Cixi intelligent lamp technology lighting.
The reporter learned that the continuous acceleration of the pace of innovation and upgrading has promoted the acceleration of the intelligent and automated process of the Cixi lamp industry. The transformation from OEM to ODM and from labor-intensive enterprises to intelligent manufacturing has become a new trend in the Cixi lamp industry. It is after the lighting enterprises opened a new international competition mode with innovative technology that Cixi's export lighting maintained a rapid growth rhythm and won new development space in the international market with technological innovation.
Innovation and upgrading to break through the traditional manufacturing model
Walking into the Langge Lighting Lighting Showroom, there are a variety of lighting fixtures such as grille lights, ceiling lights, bracket lights, etc. It is difficult to tell the degree of intelligence of the lighting fixtures just from the appearance. General Manager Yang Jie showed reporters the functions of intelligent lighting fixtures such as color change and color temperature adjustment, and said: "The maturity of LED technology has given the lighting industry new development connotations. The market demand for old-fashioned three-proof lamps has continued to decline, prompting lighting companies to change from producing long-term unchanged lighting styles to actively innovating and developing new products."
In recent years, Langge Lighting has determined the fundamental driving force for the sustainable development of enterprises through technological innovation. Through joint research and development with international lighting giants such as Philips, Osram, and LG, it has broken through the bottleneck of long-term production of traditional lamps and started a development model of reshaping competitive advantages with intelligent lamps. Last year, with the establishment of the Industrial Design Department of Langge Lighting, the company's R&D staff reached 33 people, and customized smart products won cooperation with many well-known domestic and foreign lighting brands. The company also changed from long-term OEM to ODM. At present, the sales volume of Langge Lighting's old-fashioned three-proof lamps is less than 30% of the company's total sales. LED integrated lamps and smart lamps are becoming the main force for the company to open up the overseas mid-to-high-end lamp market, driving Langge Lighting to maintain a sustained growth rate.
"Lighting is a necessity of life, and the lighting industry is a sunny industry, but it is limited to traditional manufacturing and has no development prospects." This view has become a consensus among Cixi lighting export companies.
The reporter learned that breaking out of the traditional manufacturing model and extending various functions needed in life to lighting products can break through people's awareness of viewing lamps as lighting tools, thereby further amplifying the functions of lamps and giving the lighting industry a new life. With the continuous acceleration of the process of independent innovation of Cixi lamps, various innovative and personalized lamps have become the mainstream of the market, and this is used as a breakthrough for the Cixi lighting industry in the international market to advance into the mid-to-high-end lamp market with more concentrated intelligence.
Smart manufacturing continues the competitive advantage of the industry
Unlike traditional lamps with similar styles, which often receive orders of 100,000 sets, smart lamps win with their highly variable individual advantages, which poses a new test to the manufacturing capabilities of lamp companies. Under the new market competition pattern, it is imperative to replace the traditional production model with automated and lean manufacturing equipment. Smart manufacturing not only continues the manufacturing advantages of the lamp industry, but also lays the foundation for the intelligent upgrade of the Cixi lamp industry.
"In domestic lamp companies with a high degree of automation, 3 people can produce more than 1,700 sets of lamps per day, while 14 people in the traditional manufacturing model can only produce 500 sets per day. From this, we can see the gap in the competitiveness of the traditional manufacturing model in the market." Yang Jie said in an interview.
The improvement of the automated manufacturing capabilities of the Cixi lamp industry is synchronized with product innovation and upgrading. In product design, Langge Lighting R&D personnel see not only changes in product functions, but also design a set of overall solutions from product development, production processes, testing and other links to give full play to the company's intelligent manufacturing level. The demand at the source of product design has driven Longer Lighting to accelerate the automation process. With the efforts of the Shanghai Automation Team, various semi-automatic and automated equipment have replaced manual operations, meeting the company's demand for smart products with large batches and small quantities, and realizing the intelligent combination of smart lamps from design to manufacturing.
"The sales proportion of smart lamps has increased, and the biggest change corresponding to this is that the production workshop assembly line is getting shorter and shorter. The product characteristics of smart lamps have forced lamp companies to continuously improve automated manufacturing.
Technology lighting creates a new development pattern
The rapid development of smart lamps has allowed Cixi lamp companies to see new development space and opportunities.
Recently, Longer Lighting has also agreed on the development direction from 2018 to 2019. In the next two years of development, intelligence, automation, and specialization will become the main theme of corporate innovation and upgrading, and technological lighting will be used to enhance the company's core competitiveness, and further promote the popularity of Longer's own brand "Howlonger" in the international market.
Ningbo Longe Lighting Appliance Co., Ltd. is a typical example of the intelligent upgrade of Cixi's traditional three-proof lamps. Industry insiders said that after the Cixi lamp industry broke through the traditional manufacturing model with the help of technological lighting, it continued its competitive advantage and created a new development pattern in the international market.
No.8, Ankang West Road, Zonghan Street, Cixi City, Zhejiang Province, P.R.China
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