Longer Lighting: Reshaping competitive advantage with smart lamps

At 7 o'clock in the evening, slowly turn on the bedroom lights to a suitable brightness: at 11 o'clock in the evening, all lights will be automatically turned off, and you don't need to touch the switch... After the new type of lamps from Ningbo Langge Lighting was put on the market, a new pattern of intelligent lighting technology was opened.

Implanting intelligent sensing modules in lamps can automatically sense indoor light and adjust lighting brightness, which is a typical representative of the intelligent lamps currently developed by Langge Lighting. Using intelligent systems to control the lighting mode of lamps, Langge has moved from traditional lamps to intelligent lamps in recent years. LED integrated lamps derived from traditional lamps such as tri-proof lamps and floodlights, as well as intelligent lamps with WIFI, audio, photography and other functions have emerged.

"Since the beginning of this year, the overall export business has been the same as the same period last year. During this period, we are actively exploring the domestic market." Yang Jie, general manager of Langge Lighting, said that the company has opened a new international competition model with innovative technology. In the Langge Lighting lamp showroom, Yang Jie showed reporters the functions of intelligent lamps such as color change and color temperature adjustment. "The maturity of LED technology has given the lamp industry's new development connotation. The demand for old -fashioned three -proof lamps in the market has continued to decline, prompting lamps to say that Lighting companies have expanded the transformation of new products in active innovation to active innovation. The giants jointly cooperated with each other to break through the bottleneck of long -term production of traditional lamps, and began to reshape the development model of competitive advantages with smart lamps. 3,000 sets of per capita production capacity increased by 40%, and you can see the lack of competitiveness in the market in the market. "Yang Jie introduced that with the efforts of the automation team, various semi -automated and automated equipment replaced hand -made handmade, which met the needs of smart products with a large number of intelligent products in the enterprise and realized the intelligent combination of intelligent lamps from design to manufacturing. At present, the R & D personnel of Longer Lighting Industry Design have reached nearly 40 people. Customized smart products have won cooperation in many well -known domestic and foreign lamp brands.

From long -term ODM, it has gradually shifted to independent brands.